Inside Every Tube of Cocoshine: Ingredients That Work as Hard as You Do

When we say Cocoshine is a next-level whitening toothpaste, we mean it. Not just in results, but in what goes into every single tube. With our new 4 oz size at just $15, Cocoshine is now easier than ever to stock up on your daily brightening ritual — without compromising performance or ingredients. Read more about the size & price update here. 

But what makes Cocoshine so effective? It’s our science-backed formula, crafted to whiten gently, polish effectively, and offer gentle daily cleansing — all while respecting your oral microbiome. Learn more about the nHA science here.

Here’s a closer look at what’s inside your Cocoshine tube and why it matters:

Water & Glycerin

The base of every tube, water and glycerin keep the paste smooth and brushable while hydrating your enamel and maintaining the perfect texture. Glycerin also helps deliver our active ingredients evenly across your teeth for maximum effect.

Silica

A polishing powerhouse, silica works to remove surface stains gently — no harsh abrasives, no micro-scratching. This is the ingredient that gives Cocoshine its signature polish and bright finish.

Xylitol

A plant-derived sweetener, xylitol does more than taste great. It respects the natural balance of your oral microbiome so it can do what it does best. 

Nano-Hydroxyapatite (nHA)

The star of the show, nHA is a microscopic version of the mineral your teeth are made of. It gently smooths surface imperfections, whitens, and reflects light for that coveted shine — all without peroxide or bleach. Using nHA is a smarter, gentler route to whitening. Dive deeper into nHA science. 

Cellulose Gum

This plant-based thickener ensures your Cocoshine stays luxuriously creamy in the tube and on your brush, helping the paste cling evenly to teeth for an even, effective clean.

Coconut Oil & Aloe Vera

Cocos nucifera (coconut) oil and aloe barbadensis leaf juice are hydrators and soothers. They help nourish gums, support a smooth texture, and keep brushing pleasant — a nod to performance and care in every stroke.

Flavor & Stevia Extract

Flavor makes brushing a moment to look forward to. Stevia sweetens without sugar, and combined with our carefully crafted flavors, keeps each brush delightfully fresh.

Sodium Bicarbonate & Sodium Citrate

These gentle pH balancers help neutralize acids that can harm enamel and maintain the paste’s effectiveness, while also contributing to a mild whitening action.

Potassium Chloride & Sodium Lauroyl Sarcosinate

Potassium chloride is a big “yes” to those with sensitive teeth in mind, making Cocoshine comfortable for even the most enamel-conscious brushers. Sodium lauroyl sarcosinate is a mild surfactant that helps lift away debris while keeping the formula gentle and non-irritating.

The Result: Performance You Can Feel

Every ingredient in Cocoshine works together to deliver:

• Whiter teeth in just 1 week*

• A polished, smooth enamel finish

• Gentle care for gums and your oral microbiome

• Whitening without peroxide or harsh abrasives

• A luxe brushing experience in every tube

With our new larger size at a lower price, it’s easier than ever to keep your smile bright, confident, and happy — without compromise. 

Shop every last one of our flavor-bombiest of flavors here.